We may have bitten off more than we can chew, no pun intended, when we decided to start a dog company. That was a couple of years ago now and to be honest with you, it didn't do very well.
We built an e-commerce site on Shopify and thought people would come but nobody came. It was a dropship model pet store with a ton of products that we didn't own or brand. We learned an important lesson from that experience... a brand is everything.
We went back to the drawing board after our first attempt but it took some time to formulate. Over time it became more and more clear, we wanted to make moments special when you're in the mountains with your dog.
That's how Rocky Mountain Dog was born. But it all started with Butch, without him none of this would of happened, he's the inspiration and face of the brand.
We are a lifestyle brand that sells adventure gear to dogs and their owners. Our mission is to inspire others to explore the mountains making memories along the way with their dog.
We build gear that is meant for the mountains, for the outdoors, for the harsh conditions of rain, snow, heat and cold. We also know it's not just about the gear, it's a lifestyle.
We're starting from the ground up. We developed the logo, designed all of the gear, sourced suppliers, built a following on social media, paid for all the inventory, worked on the website, dealt with setbacks and have got it this far.
Now we need your help, yes, we need you to buy our gear! Without demand there is no product. We've differentiated our product with designs from the Rocky Mountains in the webbing of the collar and leashes including Rundle Mountain and Moraine Lake.
Every design, every product, every thought will revolve around the Rocky Mountains, a place we love and is iconic around the world. All of our products are tested in our backyard.
That's a little bit about us, we hope you buy and enjoy our products and please give us feedback as we grow Rocky Mountain Dog.
Be different, be wild and join the adventure.